Persuasive portfolio

When you want your brand’s voice perfectly captured so that each marketing piece, for a few precious moments, teleports your audience…

They quickly become engrossed in an enjoyable, natural conversation. Over a cup of tea with your best sales person. Their ears perked up at every word. Their trust building after each phrase.

Finally, a fellow human who understands their frustrations and has something useful to say. Respectful of their time and confidently guiding them to a clear next step to improve their lives.

If that’s what you want, then scroll down and dive in…

Featured Project

Website copy:
Global fitness brand launch

Dyaco needed full marketing support for launching and growing their new medical exercise equipment brand Dyaco Medical. After creating a brand voice and tone guide, I produced copy for a series of launch materials, including their new global website, brochure, sales deck and social media campaigns.

“You can really tell Matt’s experience in asking the right questions to capture your authentic voice. He uses copy that clearly conveys your core message and effortlessly entices people to take action!” -Nick Eagle, Marketing Agency Owner

Email campaign

Beauty clinic re-opening

Email campaign

Newsletter

Spec Banner Ad

New Yorker magazine subscription

Spec Email Campaign

A1 High Performance Car Motor Oil

Spec Email Campaign

Johnson & Johnson’s Baby Conditioner

Email Campaign

Dyaco Medical

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